UK households are continuing to face high energy bills, even after a small fall in wholesale prices earlier this year. Ofgem’s announcement of a 2% rise in the energy price cap this October means the typical dual fuel bill will climb to £1,755. That is still around £600 more than before the energy crisis began, leaving families under pressure to manage their costs.
A rise in switching behaviour
More households are taking control of their bills by actively reviewing their options. In recent months, consumer groups have reported an increase in people looking to compare energy suppliers rather than simply staying with the same company year after year. For many families, even a small change in unit rates or standing charges can make a difference of hundreds of pounds annually.
Why comparing matters more in 2025
Energy bills in the UK are now adjusted more frequently because Ofgem reviews the price cap every three months. While this system is designed to make prices more reflective of wholesale costs, it also means households can no longer assume their tariff will stay competitive for long. A deal that looked attractive in spring may be far less favourable by autumn.
By checking the market regularly, households are more likely to secure the cheapest energy deals available at the time. This behaviour marks a shift from the past, when many consumers would remain on a default or standard tariff for years without reviewing their options.
How supplier choice can make a difference
Comparing suppliers is not only about price. Service quality and billing flexibility are increasingly important factors for families who want greater control over their budgets. Some providers are offering incentives such as rewards for off-peak energy use or simpler account management through apps.
For households already struggling with higher costs, switching can help them regain a sense of control. Choosing between fixed tariffs, variable tariffs, or greener energy plans gives families the flexibility to pick what best suits their circumstances.
The role of technology
Digital tools have made the process of comparing and switching far easier than it once was. Online platforms such as Free Price Compare allow families to review tariffs from a range of energy suppliers in minutes. Features such as customer ratings and cost calculators also help people make more informed decisions. This convenience has contributed to the rise in switching behaviour, with more families willing to explore alternatives rather than accept rising bills without action.
Expert comment
According to Shay Ramani, CEO of Free Price Compare, switching suppliers is now a key part of household financial planning.
“Energy bills remain one of the biggest monthly costs for families, and the best way to manage them is to stay engaged with the market. By taking the time to compare energy suppliers, households can avoid paying more than they need to and find a tariff that matches their usage. Whether it’s securing a cheaper fixed deal or moving to a supplier with stronger customer service, switching is often the simplest way to save money,” he said.
Looking ahead
With Ofgem’s next price cap rise coming in October, the importance of reviewing suppliers will only increase. For households facing the pressure of bills still hundreds of pounds above pre-crisis levels, the ability to switch to a better deal could be the difference between falling behind and staying on top of payments.
By continuing to compare energy suppliers and look for the cheapest energy deals UK families can build greater resilience and ensure they are not caught out by further market changes in 2025.
